Stake kicks off the road to 2026: Football icon Iker Casillas joins as global ambassador
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Stake, the world’s biggest online casino and sports betting site, proudly announces a landmark partnership with World Cup-winning captain Iker Casillas. As a new Global Ambassador, the football legend will spearhead the brand’s campaign leading up to the FIFA World Cup 2026.
Recognised with the Prince of Asturias Award and the Royal Cross of the Order of Sporting Merit, Iker Casillas is without doubt one of the greatest goalkeepers of all time. His impeccable sporting career spanned elite clubs such as Real Madrid CF and FC Porto, and as captain of the Spanish national team. He won 28 titles, including the 2010 World Cup, two European Championships, three Champions Leagues, and a total of 167 international caps.
This collaboration unites two powerhouses: Casillas, a symbol of leadership, and Stake, a brand synonymous with the future of digital entertainment. Beyond his sporting legacy, Iker boasts a digital community of over 65 million followers and currently promotes multiple projects such as the Iker Casillas Academy, SportBoost, 1K Fútbol Club, and the podcast ‘Bajo los palos’ (Between the Posts), while also serving as a mentor on different sports and technology platforms.
Akhil Sarin, Chief Marketing Officer at Stake, commented:
“With the World Cup 2026 on the horizon, the energy is building, and Stake is ready to take the field. Bringing on Iker Casillas as one of our ambassadors marks a definitive statement of intent. His seamless transition from World Cup champion to tech entrepreneur bridges the gap between elite performance and digital innovation. We are thrilled to bring his passion and winning mentality directly to our community, igniting a new level of excitement for fans globally.”
Casillas kicks off Stake’s World Cup 2026 ambassador program
The Casillas partnership signals Stake’s major push into the FIFA World Cup 2026, with more announcements expected as the brand gears up for the tournament. Casillas will front fan engagement initiatives including match analysis, behind-the-scenes content, and experiences connected to key football moments throughout the tournament year.
Iker Casillas added:
“I’m really happy to join the Stake family. For me, it’s a different and fun opportunity, with a lot of potential ahead. I’ve seen how the community keeps growing and the great energy around the brand, and I was excited to become part of something like this. I’m sure we’re going to have a great time and create some very interesting things together.”
“Stake has been working with great footballers for a long time, and it’s an honour to join that group. I also have friends within the family, like Kun Agüero, so I’m really looking forward to seeing them in person soon.”
“A World Cup year is always special. It’s one of the trophies every footballer dreams of lifting, so I understand the emotion and pressure that comes with a tournament like this. Every edition brings new stories, new hopes, and unforgettable moments. It’s an honour to experience this World Cup alongside Stake and enjoy it with the whole community.”
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