Estonia rules out gambling ad crackdown as breach rate falls
TTJA’s 45% breach rate is down from 98.7% in 2023, and no gambling-specific tightening is planned. Baltic and Western European regulators have tightened gambling advertising rules sharply since 2023, and Estonia has been widely expected to follow. In remarks published on 28 July 2026, Mari-Liis Aas, Consumer Protection Advisor at…










